What is video blogging?
Video blogging or vlogging is the process of creating useful videos on a particular topic and uploading them into an online platform to be seen and shared by the public later.
How to create a video blog?
Take the following steps to create a video blog
- Choose your topic of interest
- Buy a good quality camera and microphone
- Prepare your recording area
- Make a script and do trial runs
- Create a schedule and start recording
- Do necessary editing and upload your video
How to choose a topic for video blogging?
The topic you select should be a good mix of your passion, talent, traffic expectation and profitability. Choose a topic that you are passionate about, a topic that you don’t hesitate to talk for hours.Your talent in the selected topic will definitely make a difference in this competitive arena. Analyze your audience and get insights about their interests and make videos covering those topics. Your topic should be such that it generates enough views and not overtly competitive, so that you can achieve your financial goals.
What are the basic tools required to start a video blog?
First of all, a good quality camera to shoot videos.You can choose a compact camcorder, smartphone camera, webcam, or an entry-level DSLR to shoot your videos. You should buy a tripod to support, adjust and steady your camera. An external microphone is needed to record good quality audio. Shotgun microphones, Lavalier microphones and desktop microphones are the commonly used ones. Proper lighting should be provided in the shooting area for good quality videos. Background curtains can be used to avoid distractions and keep the viewer focused on the subject. A video editing software is essential to add effects, cut, trim, export and share videos.
Which are the common video blogging platforms?
YouTube, Dailymotion and Vimeo are the common vlogging platforms.
Which are the commonly used video editing softwares?
Filmora Video Editor, Apple iMovie, Windows Movie Maker, Pinnacle Studio, Apple Final Cut Pro, Adobe Premiere Elements, Lumen5, Nero Video, etc. are some of the commonly used video editing softwares.
How to monetize your video blog?
Display ads and video ads are an important source of income for video bloggers. Users can join the Youtube Partner Program to display ads in their channel. Google pays you for ad engagements in your channel.
Affiliate linking is another monetization method, where you will be linking to relevant affiliate products and merchants. When a viewer clicks on the affiliate link and makes a purchase, the video blogger will be paid a commission.
Video blog monetization can also be done through paid content and subscriptions. In this method, viewers will be charged for premium contents in your blog.
Once you are popular, you can try for sponsorship from big business houses to generate more revenue. Viewer contributions can also be requested for additional support.
Advertising branded merchandise through your video blog is another income source, where you will be paid according to your popularity and traffic.